Social media is one of the most powerful tools in the world today. Where you can convey your thoughts, ideas, culture, words to the world in minutes۔
Before the advent of social media, product makers used traditional and unconventional ways to reach consumers. Most of the branding used electronics media or print media. But with the advent of Facebook, product branding has taken on a whole new dimension.
After Facebook, many other social media platforms were launched and people started coming to them jokingly, where they started spending time expressing their views and debating. Today not millions but billions of people spend two to two and a half hours daily on these social media platforms.
Consumer spending so much time on social media is not only making it easier for production companies to advertising their product but also delivering the product to millions, in less time and at a lower cost.
Product Branding is a big issue but for those who don't know about the power of Social Media and the internet era. There are 20 top social media platforms some of which are known to everybody but some are unknown. So which are known or unknown here I am providing a list and short summary of 20 top social media sites or platforms where you can easily market your product or brand and grow your sales exponentially.
Due to the recent pandemic Covid-19, there is a big economic crisis has been occurred worldwide but this situation has also provided us a new opportunity to work from home and sell online through social media platforms and grow your brand or business exponentially۔
Below is the list of Top 20 Social Media platforms along with total users worldwide, so that if someone is still missing this great opportunity to brand their product on social media then it is a big failure to not consider the power of social media for product branding.
1. Facebook is the most popular and favorite social media platform worldwide. As per recent statistics, Facebook has more than 2.9 Billion User is also a big opportunity for your branding in the shape of videos, pictures, or posts.
2. YouTube the most growing and top user platform worldwide having more than 2.6 Billion users is a very big platform to brand your business worldwide in the shape of video.
5. WeChat has 1.26 Billion users
6. TikTok is a video platform having more than 1 Billion users
7. Sina Weibo has 573 Million users
8. QQ has 538 Million
9. Telegram has 550 Million
10. Snapchat has 538 Million users
11. Kuaishou has 519 Million users
12. Qzone has 517 Million Users
13. Twitter is a microblogging where you can send and receive short messages in the form of pictures or videos. This short message is called a Tweet. this Platform has more than 436 Million users worldwide.
14. Pinterest has 431 Million users worldwide
15. Reddit has 430 Million
16. Quora has 300 Million Learning and queries solutions and a discussion platform
17. Skype has 300 Million video conference and video call platform
18. Dailymotion has 300 Million Video platforms you can say European YouTube
19. Microsoft Team has 270 Million professionals Meeting Platform
20. LinkedIn has 250 Million Professional networks worldwide
Top Strategies for your product branding on Social Media Platforms
To get exponential growth and online sales it is very necessary to move forward with practical strategies of your product branding on Social Media:
Below is the List of Top Strategies for Your product branding.
- Show Your Presence on almost all social media platforms
- Make a Single logo, company vision, and goal statement clear along with the location or physical access.
- Make a visual of your product that is louder than words
- Make special audio and loud voices for your product
- Gradually grow your audience across the all social media platforms
- Regularly update prices, characteristics, and contact information
- Prepare a FAQ and publish it on social media
- Provide 24/7 live chat to interact with the online customer for immediate queries
- Collect customers' contact information and keep in touch with customer
- Conduct surveys about product quality and cost
- Make the easy process of orders and deliveries
- Packing must show quality and safety of the product
- Provide what the customer orders or confirm the promise
- Make a suitable replacement system if there is any query
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